Operator of fitness centers offering a judgment-free environment and affordable membership options.
Planet Fitness, Inc., and its subsidiaries, operate and franchise fitness centers worldwide under the Planet Fitness brand. The company's operations are divided into three segments: Franchise, Corporate-Owned Stores, and Equipment. The Franchise segment oversees the franchising business across multiple countries including the United States, Puerto Rico, Canada, Panama, Mexico, and Australia. This segment focuses on expanding the Planet Fitness brand through franchise agreements, allowing local entrepreneurs to own and operate Planet Fitness gyms.
In addition to franchising, Planet Fitness, Inc. also manages Corporate-Owned Stores, which operate directly under its ownership in the United States and Canada. These corporate stores serve as flagship locations, showcasing the company's fitness philosophy and attracting members through a combination of affordability and accessible fitness solutions. The Equipment segment complements these operations by supplying fitness equipment to franchisee-owned stores throughout the United States and Canada, ensuring consistency in the quality and offerings across all Planet Fitness locations.
As of December 31, 2021, Planet Fitness, Inc. boasted a network of 2,254 stores spread across 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, and Australia. This extensive footprint underscores the company's robust presence in the global fitness industry and its commitment to making fitness accessible to individuals of all ages and fitness levels. Founded in 1992 and headquartered in Hampton, New Hampshire, Planet Fitness continues to uphold its mission of providing a welcoming environment where members can pursue their fitness goals without judgment.