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Live Nation Entertainment, Inc. is a prominent player in the live entertainment industry, operating across three main segments: Concerts, Ticketing, and Sponsorship & Advertising.
The Concerts segment organizes and promotes live music events worldwide, both in its own venues and third-party locations. It manages music venues, produces popular music festivals, and offers a range of services to artists, including management and event production.
The Ticketing segment handles comprehensive ticketing operations through its primary websites livenation.com and ticketmaster.com. It provides ticketing software and services to clients, facilitating ticket sales and event information dissemination. Additionally, the segment manages ticket resale services, catering to various live event categories such as arenas, stadiums, music clubs, and performing arts venues through online platforms and mobile apps.
The Sponsorship & Advertising segment focuses on selling international, national, and local sponsorships, as well as advertising placements across Live Nation's extensive network of venues, events, and websites. This includes innovative advertising solutions integrated with live streaming and music-related content. The segment also develops custom events and programs tailored to specific brands, enhancing engagement and visibility across diverse audiences.
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