Manufacturer of outdoor sports and recreation products including firearms, ammunition, and outdoor accessories under brands like Bushnell and CamelBak.
Vista Outdoor Inc. is a prominent player in the outdoor sports and recreation markets, both in the United States and globally. The company operates through two key segments: Sporting Products and Outdoor Products. The Sporting Products segment focuses on designing, developing, manufacturing, and distributing a comprehensive range of ammunitions, components, and related accessories. These products cater to a diverse customer base including hunters, recreational shooters, law enforcement agencies, and military personnel. The segment's offerings encompass pistol, rifle, rimfire, and shotshell ammunition, alongside various components essential for shooting sports.
On the other hand, the Outdoor Products segment enhances outdoor experiences across various activities such as hunting, hiking, camping, cycling, skiing, snowboarding, and golfing. This segment's extensive portfolio includes a wide array of gear and equipment. It spans hunting and shooting accessories like reloading equipment, gun care products, game calls, and hunting blinds. Additionally, the segment offers optics such as binoculars, riflescopes, and game cameras, along with tactical accessories, personal hydration solutions, outdoor cooking equipment, helmets, goggles, and footwear tailored for cycling, snow sports, action sports, and power sports enthusiasts.
Headquartered in Anoka, Minnesota, Vista Outdoor Inc. was established in 2014. The campany distributes its products through a diverse network of mass retailers, specialty shops, independent retailers, and distributors. Direct-to-consumer sales are facilitated through its brands' websites, ensuring accessibility for outdoor enthusiasts, athletes, law enforcement professionals, and military personnel seeking high-quality products tailored for their specific outdoor and recreational needs.
Committed to innovation and quality, Vista Outdoor Inc. continues to expand its product offerings and technological advancements in the outdoor sports and recreation markets. By maintaining a strong focus on customer satisfaction and enhancing outdoor adventures, the company remains a trusted leader in providing essential gear and equipment that empowers individuals to pursue their passions in the great outdoors.