Provider of a sales engagement platform that integrates with CRM systems like Salesforce.
TROOPS, Inc., along with its subsidiaries, operates within the financial services sector, focusing on money lending primarily in Hong Kong and Australia. The company offers a diverse range of financial products including mortgage loans, personal loans, and corporate loans to meet varying customer needs. Additionally, TROOPS has established and manages an online financial marketplace through its mobile application. This platform serves as a hub connecting financial institutions with users, providing seamless access to financial technology solutions such as application programming interface (API) services.
Apart from its core lending activities, TROOPS, Inc. is actively involved in software-as-a-service (SaaS) and app development. The company offers project-based API consulting, leveraging its expertise to assist clients in optimizing their digital offerings. Maintenance and support services further complement its technology solutions, ensuring continuous operational efficiency for its clients.
Beyond financial and technological services, TROOPS engages in real estate investments. The company invests in properties and provides property leasing and management services, diversifying its portfolio and revenue streams. This strategic approach aligns with its goal to expand its presence in both the financial and real estate sectors.
Founded in 2005 and headquartered in Tsuen Wan, Hong Kong, TROOPS, Inc. was previously known as SGOCO Group, Ltd. before rebranding in November 2021. The company continues to evolve, leveraging its experience and innovative solutions to strengthen its position in the financial technology landscape and real estate markets.