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Company Report
Roku, Inc. operates as a leading TV streaming platform company, offering a robust ecosystem for users to explore and access a wide array of entertainment options. Divided into two primary segments, Platform and Player, Roku's platform enables users to discover and enjoy movies, TV shows, live broadcasts, news, sports, and more. With an extensive reach, the company boasted 60.1 million active accounts as of December 31, 2021, underscoring its significant presence in the streaming market.
Beyond its streaming capabilities, Roku provides a suite of services including digital and video advertising, content distribution, subscription and billing solutions, commerce transactions, and brand sponsorship opportunities. The company also manufactures, sells, and licenses smart TVs under the Roku TV brand, offering integrated streaming experiences directly within the television sets. Additionally, Roku offers a range of streaming players, audio products, and accessories under its own brand name, catering to diverse consumer preferences.
Roku's products and services are distributed through various retail channels and directly via its website across multiple regions including the United States, Canada, Europe, and Latin America. Established in 2002 and headquartered in San Jose, California, Roku continues to innovate and expand its platform offerings, reinforcing its position as a key player in the global streaming industry.
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