Manufacturer of lifestyle furniture and home accessories, focusing on design and innovation.
Nova LifeStyle, Inc., headquartered in Commerce, California, operates through its subsidiaries to design, manufacture, and market a diverse range of residential and commercial furniture aimed at middle and upper middle-income consumers worldwide. Specializing in upholstered, wood, and metal-based furniture, the company's product line spans across living rooms, dining areas, bedrooms, and home offices. Its offerings include sofas, chairs, dining and coffee tables, beds, entertainment consoles, cabinets, and cupboards, catering to both residential and commercial markets.
In addition to furniture, Nova LifeStyle, Inc. also supplies physiotherapeutic jade mats utilized in therapy clinics, hospitality settings, and real estate projects, broadening its product portfolio to meet specialized market demands. The company markets its products under the well-known Diamond Sofa brand, employing a multi-channel distribution strategy that includes direct sales, internet platforms, online marketing campaigns, and participation in major exhibitions and trade shows. This approach effectively targets furniture distributors and retailers worldwide, facilitating broad market reach and consumer engagement.
Founded in 2003 as Stevens Resources, Inc., Nova LifeStyle, Inc. underwent a strategic rebranding to better align with its expanded product offerings and global market presence. With a commitment to quality craftsmanship and innovative design, the company continues to strengthen its position in the competitive furniture industry, leveraging its California base to drive growth and enhance shareholder value through strategic expansion initiatives.