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Nu Skin Enterprises, Inc. is a global leader in the beauty and wellness industry, specializing in the development and distribution of innovative skincare systems and nutritional supplements. Established in 1984 and headquartered in Provo, Utah, the company is renowned for its flagship brands including Nu Skin, Pharmanex, and ageLOC. Nu Skin offers a comprehensive range of products that cater to various beauty and wellness needs, such as age-defying skincare systems like ageLOC Spa and ageLOC Transformation, along with advanced cleansing devices like ageLOC LumiSpa. Additionally, the company provides nutritional supplements under the ageLOC Youth, LifePak, ageLOC Meta, and Beauty Focus Collagen+ brands, emphasizing both external and internal health benefits.
Committed to research and development, Nu Skin invests significantly in exploring cutting-edge technologies for skincare and nutritional formulations. Its dedication to innovation extends to the continuous enhancement of its product offerings, ensuring they meet the evolving demands of consumers globally. Beyond product development, Nu Skin operates retail stores and service centers, particularly in Mainland China, to provide personalized customer experiences and support.
With a robust distribution network that includes direct selling, distributors, and online platforms, Nu Skin effectively reaches a broad customer base worldwide. The company's business model emphasizes direct engagement with consumers, fostering strong brand loyalty and trust. Upholding principles of sustainability and social responsibility, Nu Skin promotes eco-friendly practices and community initiatives, reflecting its commitment to making a positive impact beyond the realm of beauty and wellness.
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