Provider of international logistics and supply chain management solutions.
Nexxen International Ltd., headquartered in Tel Aviv-Yafo, Israel, operates a comprehensive software platform designed to facilitate targeted advertising and publishing solutions. Formerly known as Tremor International Ltd. before rebranding in January 2024, the company offers a demand side platform (DSP) that provides advertisers and agencies with both full-service and self-managed marketplace access. This platform enables real-time execution of digital marketing campaigns across a variety of ad formats, enhancing advertisers' ability to connect with relevant audiences effectively.
In addition to its DSP capabilities, Nexxen International Ltd. boasts a sell side platform (SSP) that empowers publishers by offering access to data and a robust suite of products designed to optimize inventory management and maximize revenue potential. The company further supports advertisers and publishers with a data management platform solution that integrates DSP and SSP functionalities. This integration allows users to harness data from diverse sources, thereby optimizing the outcomes of their advertising campaigns.
Since its establishment in 2007, Nexxen International Ltd. has established a global footprint, serving a broad spectrum of clients including ad buyers, advertisers, brands, agencies, and digital publishers across key markets in Israel, the United States, the Asia-Pacific region, Europe, the Middle East, and Africa. Through continuous innovation and a commitment to delivering impactful advertising solutions, the company remains at the forefront of the digital marketing industry, driving efficiency and effectiveness in digital advertising strategies worldwide.