Provider of consumer lending services, specializing in online and mobile financial solutions.
Lendway, Inc., headquartered in Minneapolis, Minnesota, specializes in providing comprehensive in-store advertising solutions to a diverse clientele including consumer-packaged goods manufacturers, retailers, shopper marketing agencies, and brokerages across the United States. The company's offerings encompass a wide array of tailored services designed to enhance brand visibility and consumer engagement at the point of purchase.
The core of Lendway's services includes in-store signage solutions, which feature point-of-purchase displays, brand equity signs, tear pads, and other display marketing solutions. The company also offers customizable display solutions ranging from temporary to permanent displays, aimed at maximizing product visibility and promotion effectiveness in retail environments. Additionally, Lendway provides merchandising solutions and innovative on-pack offerings such as BoxTalk, coupons, recipes, and cross-promotional campaigns.
Originally founded as Insignia Systems, Inc. in 1990, the company rebranded as Lendway, Inc. in August 2023 to reflect its expanded focus on leveraging its expertise beyond traditional advertising into non-bank lending marketplace operations. With a commitment to innovation and customer-centric solutions, Lendway continues to evolve its capabilities to meet the dynamic needs of its clients in the competitive retail and advertising sectors.