Provider of marketing automation platform specializing in email and SMS marketing for e-commerce businesses.
Klaviyo, Inc. operates as a technology firm specializing in software-as-a-service solutions designed to empower businesses in delivering targeted messaging across multiple channels. The company's flagship product, Klaviyo, serves as a robust marketing automation platform facilitating personalized communication through email, SMS, and push notifications. Klaviyo's suite of offerings includes advanced tools for email marketing, enabling businesses to track consumer interactions and optimize campaign effectiveness by analyzing clicks and purchase behaviors.
In addition to its email capabilities, Klaviyo provides SMS marketing solutions aimed at enhancing ecommerce growth and customer retention. The company's mobile push notifications further amplify engagement by delivering direct messages to users' lock screens. Klaviyo also offers a Review solution to collect and manage product reviews, alongside a customer data platform designed to store, analyze, and leverage data at scale, empowering businesses to make informed marketing decisions.
Founded in 2012 and headquartered in Boston, Massachusetts, Klaviyo caters to a diverse clientele ranging from individuals to small and medium enterprises, as well as large corporations across North America, Western Europe, Canada, the United Kingdom, Australia, and New Zealand. With a commitment to innovation and customer-centric solutions, Klaviyo continues to expand its market presence and enhance its suite of digital marketing tools to meet the evolving needs of businesses worldwide.