Global lifestyle apparel company spun off from VF Corporation, known for brands like Wrangler and Lee.
Kontoor Brands, Inc. is a prominent lifestyle apparel company known for its extensive portfolio of denim, apparel, and accessories sold under iconic brands such as Wrangler, Lee, and Rock & Republic. Founded on a rich heritage of craftsmanship and innovation, Kontoor Brands designs, manufactures, markets, and distributes its products globally, catering to diverse consumer preferences across the United States and international markets.
The company operates through two key segments: Wrangler and Lee, each offering a distinctive range of clothing and accessories tailored to meet the needs of its broad customer base. Kontoor Brands' distribution strategy encompasses mass merchants, specialty stores, mid-tier and traditional department stores, as well as its own network of company-operated retail outlets and robust online channels. This multi-channel approach ensures widespread accessibility and convenience for consumers seeking quality denim and apparel options.
With a commitment to quality and innovation, Kontoor Brands continues to expand its retail footprint and enhance its online presence. As of January 1, 2022, the company operated 80 retail stores spanning the Americas, Europe, the Middle East, Africa, and the Asia-Pacific regions, reflecting its global reach and strategic market positioning. Headquartered in Greensboro, North Carolina, Kontoor Brands remains dedicated to delivering stylish and durable apparel solutions that resonate with fashion-conscious individuals worldwide.