Iconic American doughnut company known for its Original Glazed doughnuts and coffee products.
Krispy Kreme, Inc., along with its subsidiaries, operates under an omni-channel business model to deliver delightful doughnut experiences and a wide range of baked goods. Organized into three distinct segments U.S. and Canada, International, and Market Development the company offers a variety of products beyond its iconic doughnuts. These include cookies, brownies, cookie cakes, ice cream, cookie-wiches, and cold milk, alongside doughnut mixes, ingredients, and equipment necessary for doughnut production.
As of January 2, 2022, Krispy Kreme boasts a global presence with 1,810 shops under its Krispy Kreme and Insomnia Cookies brands across approximately 30 countries. Of these locations, 971 are company-owned and 839 are franchised. The company reaches consumers through a diverse array of channels, including traditional doughnut shops, outlets for fresh daily deliveries, e-commerce platforms, and a robust delivery business.
Founded in 1937 and headquartered in Charlotte, North Carolina, Krispy Kreme has evolved significantly since its inception, adapting its offerings to meet changing consumer preferences while maintaining its commitment to quality and customer satisfaction. The company's strategic expansion efforts continue to reinforce its position as a leader in the global doughnut and bakery market.