Digital fitness and nutrition platform offering on-demand workout videos, supplements, and coaching services.
The Beachbody Company, Inc. operates as a prominent health and wellness platform that offers comprehensive fitness, nutrition, and stress-reducing programs. Established in 1998 and headquartered in El Segundo, California, the company operates through two distinct segments: Beachbody and Other. Under the Beachbody segment, the company runs Beachbody on Demand, a robust digital subscription platform providing users with access to a vast library of both live and on-demand fitness and nutrition content. Additionally, through its Openfit platform, Beachbody offers digital streaming services that encompass a wide array of fitness and wellness resources.
In addition to its digital offerings, The Beachbody Company provides a range of nutritional products designed to complement its fitness programs. These include Shakeology, a premium nutrition shake designed for daily consumption, and Beachbody Performance supplements, which include pre-workout Energize, Hydrate for replenishment during workouts, post-workout Recover, and protein supplement Recharge products. The company also offers BEACHBARs, low-sugar snack bars aimed at supporting a healthy lifestyle.
As of December 31, 2021, The Beachbody Company boasted 2.5 million digital subscriptions and 0.3 million nutritional subscriptions, highlighting its significant reach and impact in the health and wellness industry. With a commitment to enhancing personal fitness journeys through innovative digital platforms, nutritional supplements, and connected fitness equipment such as bikes and accessories, The Beachbody Company continues to play a pivotal role in promoting overall well-being and healthy living practices globally.